- Joined
- May 1, 2020
- Messages
- 157
- Reaction score
- 445
- First Language
- Spanish
- Primarily Uses
- RMMV
Appeal to a wider audience
I'm gonna summarize this as best as I can.
There is a flaw when it comes to appealing to a wider audience in comparison with a targeted niche audience. It's not good to appeal to the wider audience when your competition is doing this which leads to a result of a over saturated "wider audience" market. Take a look at certain genres of shooting games. How many popular Battle Royale games do you see? I am going to gamble and name a few ones: Fortnite, Battle Unknown Battlegrounds, Call of Duty Black Ops, Rings of Elysium, Apex Legends, The Culling (which is already cancelled because the devs changed the fundamentals of its design, leading to furious players quitting the game), and a special game mode of Counter Strike Global Offensive.
Sure, you can argue that the wider audience has the biggest number in potential customers, but they also have the biggest number of companies and developers appealing to them. Hence the name of wider audience. Have you noticed when in the early 2000s there was an interest of the MMORPGs, specifically World of Warcraft? There were around 30 million subscribers in that game if I had to guess. At that time the competition went "hey guys, let's make a WoW killer, let's copypaste teh interface and everything, it's gonna be great!" and make WoW clones with bugs without even considering the WoW players are heavily invested in the lore of that game. In this particular story, the copycats tried to appeal to the WoW audience instead of the MMORPG audience.
Knowing this, if you still intend to appeal to the wider audience, at least take a moment to remember the previously mentioned The Culling or even Lawbreakers, which dared to compete Overwatch. The servers of The Culling and Lawbreakers were shut down.
I've got more advice that I disagree with, but this is one I disagree most.
Edit: Added image of relevance.

I'm gonna summarize this as best as I can.
There is a flaw when it comes to appealing to a wider audience in comparison with a targeted niche audience. It's not good to appeal to the wider audience when your competition is doing this which leads to a result of a over saturated "wider audience" market. Take a look at certain genres of shooting games. How many popular Battle Royale games do you see? I am going to gamble and name a few ones: Fortnite, Battle Unknown Battlegrounds, Call of Duty Black Ops, Rings of Elysium, Apex Legends, The Culling (which is already cancelled because the devs changed the fundamentals of its design, leading to furious players quitting the game), and a special game mode of Counter Strike Global Offensive.
Sure, you can argue that the wider audience has the biggest number in potential customers, but they also have the biggest number of companies and developers appealing to them. Hence the name of wider audience. Have you noticed when in the early 2000s there was an interest of the MMORPGs, specifically World of Warcraft? There were around 30 million subscribers in that game if I had to guess. At that time the competition went "hey guys, let's make a WoW killer, let's copypaste teh interface and everything, it's gonna be great!" and make WoW clones with bugs without even considering the WoW players are heavily invested in the lore of that game. In this particular story, the copycats tried to appeal to the WoW audience instead of the MMORPG audience.
Knowing this, if you still intend to appeal to the wider audience, at least take a moment to remember the previously mentioned The Culling or even Lawbreakers, which dared to compete Overwatch. The servers of The Culling and Lawbreakers were shut down.
I've got more advice that I disagree with, but this is one I disagree most.
Edit: Added image of relevance.

Last edited: