Better to make website/social media accounts with Game's title or Company/developer title?

[gRaViJa]

For a commercial game, what do you think is better: To make a website/social media accounts with the Game's title or with the Company/developer title? E.g. www.awesomegamename.com and facebook.com/page/awesomegamename or www.coolcompany.com and facebook.com/page/coolcompany?

I feel like the game's name would be better, but for longevity the company name might be better? Or do you change it up depending on which platform? And if so, how? Would love to hear your input!

 

[Dororo]

Your "company" media profiles like Twitter or Facebook doesn't create traction, they just confirm.
Go for the game alone. Probably you want for people to check for your exciting game the soon as possible - let them knew it directly.
IN THE MEANTIME: a company website (www.bestcompanyever.com). That will be your long lasting hub for this and any further game (not speaking is the actual way you can hope for some Google traffic).
In the future, when your company name can compete, you should have both - a stream for the company and a stream for new releases.

 

[TheoAllen]

If you only have one product, start by the game page to tell people that "this game exists".
If you have several products (and one successful product), go with the company page. To tell people that "This is the company that made/publish this awesome game and plan to create more games".

 

[gRaViJa]

Thanks for the replies, as suggested I will stick with the game's name itself.

 

[Tsukihime]

I would do both.

 

[gabrieldiastche]

For a commercial game, what do you think is better: To make a website/social media accounts with the Game's title or with the Company/developer title? E.g. www.awesomegamename.com and facebook.com/page/awesomegamename or www.coolcompany.com and facebook.com/page/coolcompany?

I feel like the game's name would be better, but for longevity the company name might be better? Or do you change it up depending on which platform? And if so, how? Would love to hear your input!

So, I will be frank, everything you have to do, make it to promote your game and your game company...
But, If you don't have a lot of time, try to focus more on what will give you more feedback faster. I think people will look for your game company pages and other things more for job opportunities than your games, so I would do pages for your game.

And try to find your way to communicate with everyone, because for me I prefer speaking with people and give lectures than writing texts and tips...I think I am not good in that area unfortunaly, I am trying to get better now...

So I hope I helped in something

 

[gRaViJa]

I would do both.

But that takes away valuable development time again. I did decide to have a basic webpage for the "company" though with legal information etc. but all communication towards end users will be done though the game's website and social media accounts.

 

[Pan Dimensional Being]

If you are going to make multiple games then I feel a company website is essential.
It also depends on how much time you want to put into social media. The more accounts you have the more chances you have at free exposure (free except for the time it takes to log in and post) nut even then posting to the game's Twitter and retweeting from the company doesn't take much extra time.
IMO:
company website. (www.mycompany.com with a forward from www.mc.com)
game page on site. (fantasygame.mc.com)
as much social media as you can handle. Retweets and FaceBook shares help save time.

For example, I own www.pandimensionalproductions.com but also www.pandimpro.com to use with redirects and game pages. It may be good to have a short hand or company initials page like that too.

 

[FluffexStudios]

Do both but focus on your game title if you're a first time developer. Game name tends to gather more traction than company name.